Privacy Notice

1. Information Oxford Collects

Oxford collects and processes several categories of personal information, including:

2. How Oxford Uses Your Information

Oxford uses your personal information for the following purposes:

• Service Provision (Contract Fulfilment):
  • Processing and administering your vehicle rental bookings and contracts. Verifying your identity and confirming you meet our rental criteria. Coordinating vehicle collection and return procedures. Processing payments and handling deposits and charges.
• Customer Correspondence (Legitimate Interest/Contract Performance):
  • Sending booking confirmations, updates, and Oxford rental details. Responding to your enquiries and providing customer support. Notifying you of revisions to our services or policies.
• Direct Marketing (Consent/Legitimate Interest):
  • Sending promotional offers, newsletters, and service updates where you have given consent or where Oxford holds a legitimate interest. You may opt out at any time.
• Service Development (Legitimate Interest):
  • Analysing website traffic to improve user experience and functionality. Conducting research to upgrade Oxford's vehicle fleet and services.
• Regulatory Compliance (Statutory Duty):
  • Meeting legal, regulatory, and tax obligations. Preventing fraud and protecting service security. Settling disputes and enforcing our terms and conditions.

3. Sharing Information

Oxford may disclose your personal information to:

• External Vendors: Third-party companies that assist in delivering our services, such as payment processors, IT support providers, and maintenance services. These organisations are bound by contract to protect your data.

Oxford does not sell your personal information to third parties for marketing purposes.

4. Data Protection

Oxford implements appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These include encryption, access controls, secure servers, and regular security assessments. That said, no internet transmission or electronic storage can be guaranteed to be completely secure.

5. Records Retention

Oxford retains personal information only for as long as necessary to fulfil the purposes for which it was collected, including meeting legal, accounting or reporting obligations. Retention periods vary by the category of information and the context of processing.

6. Your Entitlements

Under UK data protection law, Oxford grants you the following rights:

• Privilege of Access: Request a copy of the personal information Oxford holds about you.

To exercise these rights, please contact Oxford using the details below.

7. Cookies and Monitoring

Our website uses cookies and similar technologies to improve your browsing experience, analyse site traffic, and personalise content. You can manage your cookie preferences through your browser settings.

8. Policy Amendments

Oxford may update this Privacy Policy periodically to reflect changes in its practices or legal requirements. Updates will be posted on this page with a revised Last updated date. You are encouraged to review this policy regularly.

9. Contact Oxford

For questions about this Privacy Policy or our data practices, please contact Oxford: